Nayomi β Ramadan Collection CGI Campaign
Fashion & Retail Β· Dubai, UAE
SAHAL Creative created a CGI campaign introducing Nayomi's new Ramadan pyjama collection. Built around the idea of a secret room filled with the collection, the film uses an imaginative setting to turn the product reveal into the central moment of the story.
Watch the video:
The Concept
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The secret room creates a dedicated visual world for the collection. Instead of relying on a conventional product presentation, the campaign builds a sense of discovery around the range and its seasonal context.
The concept connects the collection with the comfort and personal moments associated with Ramadan, while keeping the products at the centre of the film.
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CGI Product Storytelling for Fashion & Lifestyle Brands
A purpose-built CGI environment gives a collection its own visual identity and allows the product presentation to follow the campaign idea. This approach can be used for seasonal launches, product reveals and advertising films where the setting is part of the story.
SAHAL Creative produces CGI advertising and product-focused campaign films for brands and agencies, combining creative development, CGI production and post-production around the needs of each project.
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Production
Creative Concept Β· CGI Production Β· Product Visualisation Β· Campaign Film
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SAHAL Creative
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SAHAL Creative is a UAE-licensed video production company based in Dubai. We work with brands, advertising agencies, government entities and international companies on commercials, brand films, corporate videos, product videos and CGI-led campaigns. From creative development and filming to CGI production and post-production, we help take projects from brief to final delivery. Reach out to us: filiura@sahalprod.com
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